Lean Towards Your Customer

While reviewing a new program from Charthouse Learning called Leader Fish! (a program for leaders based on the Fish! philosophy, I heard a phrase used by Southwest Airlines people on the DVD. They talked about leaning towards the Customer.

This comment was made talking about encouraging people to try new things and not to be afraid of making mistakes. The comment was that no one will ever get in trouble for a decision if they are leaning towards the Customer.

Which led me to some questions . . .

Did I lean towards my Customers today?
Did I encourage my team to lean towards a Customer?
How can we lean tomorrow?
How can we lean next week?

Leaning towards Customers. It obviously works for Southwest. There is every reason it can work for you too.

Go ahead...

lean towards your Customer.

Speaking Their Language

To be the most effective as a communicator, it is our responsibility to communicate in ways that work for the other person. We must become adept at seeing the other person's perspective, their skills and their style. One of the best short pieces I've read recently on this truth was written by Guy Harris (who calls himself the Recovering Engineer) this week.

This communication truth applies to us in all areas of our communication - in working with Customers, leading others, being a part of a team and more.

His article really hit home for me, and I believe it will for you too. It is titled Speaking Their Language, and I highly recommend reading it.

Customer Loyalty Guaranteed!

I had the distinct pleasure of reading a pre publication copy of Chip Bell and John Patterson's new book entitled Customer Loyalty Guaranteed. This book comes out this fall and I encourage you to put it on Amazon wish list today. The book delivers on its promise on helping you to create, maintain and lead for Customer Service and it's a book that you want when it is published by Adams Media in September.

How did I get to read a draft of the book? I was asked to give a testimonial for it, and here is what I wrote:

"Read this book, and put the ideas into action and you will do exactly as the title suggests, you'll guarantee customer loyalty. If you have customers, read this book."